Educational off-screen activities designed to help kids grow their skills through play, curiosity, and imagination.
80 cards. 40 emotions. 40 social scenes. Role-play, storytelling, and real conversations — through play.
Shop Now Learn More
Race to Read, Count & Compare
Brains and hands race to win. From first letters to mental math — three missions, two levels, endless play.
Shop Now Learn MoreSmartford games are informed by child development research and designed to support real-life learning at home.
Hands-on play helps children stay engaged, practice ideas repeatedly, and learn in a way that feels natural.
Conversation-based games give kids more chances to name feelings, explain thinking, and connect with others.
Role-play and story prompts create a low-pressure way to practice empathy, self-expression, and problem-solving.
Hi, I'm Lara! As a Stanford-trained PhD scientist and a mom of two, I realized the biggest gap in the toy aisle wasn't fun—it was evidence. I created Smartford to turn learning science into screen-free games that kids genuinely love—and that parents can feel good about.
Each Smartford game is designed around active discovery: the kind of learning that happens when kids are curious, experimenting, and so engaged they forget they're "being taught." I focus on making every activity hands-on and purposeful—building real skills like problem-solving, emotional awareness, communication, and flexible thinking through play.
A search-and-find adventure across 6 countries. Hunt for hidden surprises on every page — and help catch a sneaky smuggler. A wimmelbook for curious explorers ages 2–6.
Get Early AccessEarly access, launch updates, and a little thank-you discount.
No spam. Unsubscribe anytime.
